Here's an idea that any budding writer can kickstart easily. The goal would be to provide real-time awareness for people interested in pop culture. I imagine this as a lightweight app or SMS service.
The idea:
Trending topics on Twitter provides an interesting insight into what's going on in the world in real-time. The scope can be adjusted to as wide as 'Worldwide' and narrowed down to your specific locale, like 'San Francisco'.
The way this is presented is as a simple list of keywords. Clicking on them simply shows a stream of all twitter updates that contain the that keyword. This isn't a very compelling experience. Often the keywords are meaningless to begin with. I took a peek now saw:
#andthenihitmydougieAngry BirdsBlind#lessonlearned
Your mission is to take these keywords and in real-time construct meaningful headlines out of each. I keep saying real-time cause this has to be a 24/7 job. You can't ever close shop or else the service is broke. You'll need to find cohorts.
Your headlines should be informative enough for someone to gather a general sense of what pop culture is on about at that time. You could make it entertaining as well. It shouldn't be repetitive - summarize each one in one packet and send it out, done. This should not be about making more media to consume. This should be about making it meaningful. There is a craft to this.
By "headlines" I really just like the idea of visualizing it as newspaper headlines. I imagine the text presented against a newsprint background using newspaper typography. Of course this can't happen through SMS but as a screensaver type app for mobile or desktop (something that allows users to bring it to the foreground), it could be pretty neat.
Try not to do a scrolling ticker.
Use this as an engine to start with (be sure to click the rows).
So hop to it.
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